by Xtraordinary Women | May 12, 2021 | Marketing, Press Releases
A Better Way To Map Your Brand Strategy With ETIKET’s ReImagine Toolkit A unique brand positioning platform, refining the consumers’ perceptions of your brand “People, not just consumers or target markets, buy products and services. Whatever we do, we must...
by Xtraordinary Women | Apr 26, 2021 | Entrepreneurship, Marketing, Press Releases
ETIKET: An Independent Brand And Advertising Agency Making A Positive Impact On Businesses Johannesburg: What if I told you that if you didn’t read this article, your view on advertising, and most likely marketing as a whole, might always be lacking a particular...
by Xtraordinary Women | Mar 15, 2021 | Marketing, Press Releases, Social Media
Passionate about technology, media and branding, 28-year-old African female turns social to sale with a new agency venture. Spotting a unique opportunity in the space, Samantha Coom founded The Social Craft, and together with Turn Left Media (LinkedIn’s official...
by Xtraordinary Women | Mar 9, 2021 | Entrepreneurship, Marketing, Press Releases
Small and medium-sized enterprises (SMEs) represent a staggering 98% of business in South Africa today. The fact that SMES also employ between 50 and 60% of the country’s workforce and are responsible for a quarter of the job growth in the private sector,...
by Xtraordinary Women | Feb 4, 2021 | Business Advice, Business Services, Marketing, Press Releases
Public Relations is generally one of the most cost-effective components of communications strategies, and during the COVID-19 downturn its worth has increased significantly… South Africa, like most countries across the world, is fighting a COVID-19 fuelled...
by Xtraordinary Women | Jan 14, 2021 | Marketing
Marketing for me has always been all about the customer. My philosophy is to build your whole business around your customer’s world, for without them, you and your business would be nowhere. I have watched too many companies go about business as if they believe...