Don’t you just feel giddy when you have zero’d your inbox? What a feeling of bliss to know that every email enquiry and query has been attended to.

My guess is this feeling doesn’t happen often enough. We tend to get bogged down with the day to days and before you know it, you’re back to a bulging inbox and not getting to everything.

Sound familiar?

In order to grow your business, increase your client base, keep your current clients happy, come up with marketing strategies and do daily sales you need to be laser focused on your strengths and what brings you the most joy.

Trust me, if you’re spending all day every day running around doing logistics, operations, admin and such like, there is no way you are focused on marketing strategies and filling your sales pipeline to grow your business.

So what can you outsource to free up time in your day?

Let’s first identify what tasks should or can be outsourced.

Ask yourself the following questions:

  1. Will outsourcing this task free up my time to focus on working on my business? If yes, then outsource it.
  2. If I outsource this task will it cost less than to hire someone permanently? If yes, then outsource it.
  3. Can someone else complete this task better and faster than me? If yes, then outsource it.

Now that we have identified whether a task can be outsourced, let’s take a look at typical tasks you can outsource. Remember, the idea is to free up your resources and time for you to focus on growing your business, not to work in the business.

Your Ultimate List of Tasks to Outsource:

Outsourcing Marketing and Design:

  1. Social media content creation and management.
  2. Logo design.
  3. Website design.
  4. Newsletter creation and distribution.
  5. Webinar management.
  6. Email management.
  7. Data management and reporting.
  8. E-book creation.
  9. Proofreading.
  10. Canva image creation.
  11. PPC campaign management.
  12. Writing and blogging.
  13. Competitive and industry research.
  14. Web maintenance.
  15. Graphic design.
  16. Presentation preparation.
  17. Conference submissions.
  18. Guest blog outreach.
  19. Blog comment moderation.
  20. Video production and editing.
  21. Email design, marketing campaigns and distribution.
  22. Podcasting.
  23. Photoshop.
  24. Press release writing.
  25. Public relations.
  26. SEO optimization.
  27. SEO site audit.
  28. Link building.
  29. App development.
  30. Influencer marketing.
  31. Photography.
  32. Photo editing.
  33. Editorial calendar management.
  34. Infographic creation.
  35. Market research.
  36. Branding.

Outsourcing Administrative Tasks:

  1. Calendar scheduling.
  2. Meeting minutes.
  3. Travel.
  4. Greeting card sending.
  5. File management.
  6. Transcription.
  7. Reminder services.
  8. Data entry.
  9. Client invoicing.
  10. Voicemail checking.

Outsourcing Sales and Support:

  1. Lead generation.
  2. Customer service.
  3. Expense report creation.
  4. CRM updating.
  5. Prospecting.
  6. Pre-meeting research.

Outsourcing HR and Operations:

  1. Training.
  2. Taxes.
  3. Payroll.
  4. Recruitment.
  5. Job posting.
  6. Candidate follow-up.
  7. Candidate screening tests.
  8. Background checks.
  9. Contract management.
  10. Onboarding.
  11. Project management.
  12. Order fulfillment.
  13. Inventory management.
  14. IT support.

Outsourcing Personal Tasks:

  1. Personal errands.
  2. Meal preparation.
  3. Grocery shopping.
  4. Doctor appointment scheduling.
  5. Contract pick up and drop off.

Bringing it together

See outsourcing as beneficial to your business, a great way to delegate tasks and to get on track with the sales for your business.

After all you are your company’s best brand ambassador, you need to steer this ship in the right direction, ensuring that every team member is taken care of, that clients are happy, the business is growing and you are achieving success after success.

Happy selling (and outsourcing)!

Karen has facilitated and hosted many sales masterclasses, workshops and training sessions to not only boost sales confidence however to also instill sales skills and tools that are personalised to each individual. To learn more visit her website on www.karenwessels.com or contact her directly on Karen@karenwessels.com.